Concepts for style and design emanate from deep inside one's soul, many times coming from the darkest of places where creativity lurks; looking for a way out. A true artist strives to fashion something fresh with no boundaries and this is what Afsoon Lotfy has done her design house Afsoun.
Hearkening back to her Persian roots where her father’s passion for fashion lit a fuse deep within her at a young age, she immediately immersed herself in the world of high fashion and began work at the Divino boutique. Her path continued on with 10 years spent at the Boston Design Center honing her skills, while keeping a pulse on the Boston’s trendy fashion culture. She has gained inspiration from such noteworthy designers as Alexander McQueen, Karl Lagerfeld, Ann Demeulemeester, and Balenciaga, to name but a few.